We create direct-to-consumer campaigns that are a hit in earned media, on platforms, and through influencers and compelling content.

Whether you are the new brand on the block, launching a product, amplifying a sponsorship or striving to reach a new consumer audience, we have the connections that matter.

About the Service

Integrated direct-to-consumer awareness campaigns that deliver ROI.

Influencer marketing and strategic partner promotion.

Demonstrated excellence in brand and product launch promotion--driving 5-star reviews and ringing registers.

Bold, creative ideas that build audiences and turn heads.

CATEGORY

VIPRA consumer PR teams offer deep experience, from retail and technology, to food & beverage and media, to deliver award-winning work.

A Company’s Greatest Asset is its Reputation

Corporate Reputation Management

People trust people not companies. The best way to lead or change a conversation is to participate in it.

Collaborate with specialized practitioners who can help your brand embrace today’s complexity and pace of change in a reputation-driven economy with confidence.

The “Employee Era” is taking hold. We believe corporate reputation management is a crucial step to staying relevant. Establishing a strong employer brand is one of the ways we help our clients elevate and differentiate their companies from their peers.

We offer extensive experience developing thought leadership programs that change perceptions and motivate stakeholders to act. We take a total stakeholder approach to develop authentic, ownable platforms that position our clients as leaders in their industry and as leaders in business.

Creative

Creative Strategy, Ideation and Production

The Creative team are the dreamers, ideators and tellers of your brand stories. We do this through smart strategies, rich visuals, dynamic motion and video, beautifully developed content and messaging that drives action and emotion.

Creative isn’t just pretty pictures — it’s strategies that are smart, content that is visually rich and inviting and messaging that moves hearts and minds.

Digital & Integrated Communications

Audiences live in a surround sound of content – all day, everyday

In today’s modern media ecosystem, our expert platform fluency teams create ONE CONNECTED EXPERIENCE for audiences and brands to talk to each other.

VIPRA uses research & analytics to create an audience-first approach and leverages platform insights to build discoverable content

Public Affairs and

Government Relations

Strong relationships in government, institutions, NGOs and media

More than 3 years helping clients successfully engage with national and local policy, regulatory and community affairs representatives.

VIPRA is a vital partner for businesses, government, non profit and community affairs issues because we know the leaders, media, influencers and political landscape.

Technology & B2B PR

Startups, SMBs, Enterprises need a leading PR agency

VIPRA is the technology communications partner of choice for software, systems, hardware, streaming, and virtual experience companies.

We help companies communicate their solutions through strategic influence and the right relationships. Our experience includes SaaS, B2B, enterprise, cloud security, fintech, venture-backed start-ups, media, and consumer technology.